Free Local SEO & Citation Checker

What local SEO actually depends on

Ranking in the Google Map Pack — the three-business box on local searches — comes down to three things: relevance (does your business match the search), distance(how close you are to the searcher), and prominence(how established you look). You can't change distance, but relevance and prominence are yours to build.

NAP consistency is the foundation

NAP stands for Name, Address, Phone. When these are identical everywhere you're listed, search engines trust that it's all one real business. When they differ — a landline on one site, a mobile on another, “Street” vs “St.” — that trust erodes and rankings slip. The checker above gives you one canonical NAP to use everywhere.

Citations build prominence

A citation is any mention of your business online, listed or unlisted. The more relevant, consistent citations you have on directories that matter, the more established your business looks. Start with the essentials — Google Business Profile, Bing, Apple, Facebook — then work down the list.

Your website is a local signal too

Show your NAP as text (not just an image) on the homepage, add LocalBusiness structured data, and link to your Google Business Profile. The site scan above checks exactly these. Pair local work with your overall authority — check it in the free domain authority checker.